SPEAKER BIOS

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    Geoff Peterson

    Mobile Merger, Founder

    Geoff Peterson is the Founder of Mobile Merger and is the Managing Principal of General Lead, a provider of strategic staffing services, advanced sourcing solutions, recruitment process outsourcing and mobile recruiting. Geoff is a Recruiting Leader, Sourcing Consultant, Speaker and Trainer. In addition, Geoff is the author of The Sourcer’s Playbook, a visual guide for finding talent on the web, now available on Amazon.com.

  • Jeff Hasen

    Hipcricket, Chief Marketing Officer

    Jeff Hasen is the Chief Marketing Officer at Hipcricket. Named a top CMO on Twitter, Jeff Hasen (@jeffhasen) builds, strengthens and protects brands. Companies benefiting from his talents have landed on Wired’s list of most innovative entities on Earth and been named pioneers and the early leader in the burgeoning mobile marketing category.

    One of the most frequently quoted voices in mobile and social media, Jeff is the author of the new book, Mobilized Marketing: Driving Sales, Engagement, and Loyalty Through Mobile Devices. Jeff co-created the certification program for the Mobile Marketing Association. He is one of two individuals certified by the MMA to train on definitions, techniques and benefits. This fall, he will provide mobile marketing certification training at the Direct Marketing Association’s national conference.

    As CMO, he saw Hipcricket to a public market listing, designation by CTIA as a pioneer and by a leading wireless analyst as an “industry powerhouse”, and sale. Attesting to the strength of his efforts, the acquiring company now sells its products and services under the Hipcricket brand to such companies as MillerCoors, Macy’s, Nestle and Clear Channel, among hundreds of others. For InfoSpace, he drove a repositioning of the 10-year old company from 1-percent share player in online search to the pioneer in mobile media and to No. 20 on the prestigious Wired 40 list of most innovative companies on Earth.

    Through his “Moments of Trust” lessons, he teaches marketers to interact with consumers who are armed with a mobile device and a voice that can instantly change or reinforce public opinion. More at jeffhasen.com.

  • Randy Goldberg

    Hyatt, Vice President, Recruiting

    Randy Goldberg is the Vice President, Recruiting for Hyatt Hotels Corporation, where he has served in a variety of leadership roles for over 25 years including Divisional Director of Human Resources and Senior Human Resource Director. In Randy’s current role with Hyatt, he has oversight of all recruiting/talent acquisition processes.

  • Steve Boese

    Oracle, Director of Recruiting

    Steve Boese is currently the Director of TaIent Management Product Strategy at Oracle, on the team building the next generation of Enterprise HCM solutions, Oracle Fusion HCM. Additionally, Steve has over 20 years experience implementing enterprise technologies for Human Resources, Recruiting, Finance and Distribution, including significant experience with Oracle Applications in numerous industries and locations. He has served in a wide range of roles from team member, to team lead, to Project Manager, and Manager of HR Technology.

    Steve is an award winning Human Resources blogger, speaker, and host of the weekly HR Happy Hour radio show, a live call in show/podcast about Human Resources, Talent Management, Recruiting and workplace technology now entering its fourth full year. He has spoken and/or led panels at many of the industries most important events, including the HR Technology Conference, the Conference Board Senior HR Executive Conference, and in June 2012, the SHRM Annual Conference. The HR Happy Hour Show on BlogTalkRadio, is the leading internet information and entertainment show focusing on Human Resources, management, leadership, and workforce topics.

    Steve has worked as a Applications Consultant for Oracle Corporation as well as the owner of his own Consulting company. Additionally, he is an Adjunct Instructor at RIT, teaching a Graduate course in Human Resources Technology.

  • Rick Badgley

    Starbucks, Vice President of Global Staffing

    Rick Badgley is the Vice President of Global Staffing for Starbucks. Prior to Starbucks, Rick has held a variety of recruiting leadership roles over the past 15+ years including Senior Vice President, Selection & Staffing for Wyndham Worldwide, Director, Organizational Development for Corporex Companies, and Vice President at Elliot Associates. Rick is a frequent speaker and industry thought leader most recently speaking at the Human Capital Institute 2012 Talent Strategy and Workforce Planning Conference, and LinkedIn TalentConnect 2011.

  • Nick Price

    Mystery Applicant, Founder

    Nice Price is the Founder of Mystery Applicant. Nick is an employer branding professional focusing on delivering tangible and quantifiable metrics across the employee life cycle. He has established tracking and benchmarking metrics that measure the effectiveness of the employer brand, key to demonstrate ROI – creating strong measurability and actionable statistics from the very top of an organization

  • Lars Schmidt

    National Public Radio, Senior Director, Talent Acquisition and Innovation

    Lars Schmidt is the Senior Director, Talent Acquisition and Innovation for National Public Radio. Lars helps organizations develop progressive talent acquisition strategies that drive organizational growth. He is a fierce HR advocate with a strong track record in building, developing, and leading progressive teams, leveraging innovative recruiting techniques to build proactive and sustainable global talent programs. Lars is a change catalyst who believes strongly in blending social media, technology and relationships to develop and drive talent initiatives.

    Lars believes deeply in relationship based recruiting, with broad global experience spanning technology, web, media, non-profit, eCommerce and consulting sectors. He created @NPRjobs / #NPRlife and founded #PubJobs to leverage social media to raise awareness of career opportunities across public media. He is also the Founder and blogger on Amplify Talent (www.amplifytalent.com).

  • Tavish Ledesma

    Intel, College Relations Manager

    Tavish Ledesma is a College Relations Manager for Intel. Tavish is a software engineer with experience in application design and development, manufacturing operations, and corporate recruiting for Intel. Tavish is a representative of Intel’s intern and recent college graduate community with the mission to attract, leverage and retain the world’s leading high-tech innovators. Tavish developed Intel’s partnership with the nation’s top science and engineering universities, promoting STEM enrollment and retention. He serves as corporate representative at academic summits, technical conferences and college recruiting events.

  • Michael Gecan

    Intel, College Relations Manager

    Michael Gecan is a College Relations Manager for Intel. Michael’s current responsibilities include on-campus technical/business recruiting and relationship management to create a pipeline of the most qualified candidates. He is the recruiting manager for UIUC, UW, VT, Rose-Hulman, Oregon State and Portland State. Michael sets virtual recruiting strategy direction and marketing management to recruit technical/business students. He also acts as the marketing project manager to dynamically and efficiently engage with university students on the web.

  • Jacelyn Swenson

    IBM, Manager, IBM Alumni Relations

    Jacelyn Swenson is Manager, IBM Alumni Relations for IBM. Jacelyn manages strategic programs and community-based, social business marketing initiatives. She has delivered high ROI in the corporate, non-profit and agency environments. Currently, she is leading IBM Alumni Relations worldwide and managing the Greater IBM Connection (www.greateribm.com), IBM’s social media community for past and present IBMers. Previously, she managed the Center for CIO Leadership, a non-profit, independent organization founded by IBM.

    Prior to her focus on community-based social business marketing, she managed worldwide teams to deliver strategic programs that generated market presence, sales pipeline, and business revenue for IBM’s software group division. Ms. Swenson held several marketing management positions at GE in support of its brand prior to joining IBM. She started her career as an Account Executive for a worldwide public relations and advertising agency and went on to become the Director of Communications for a non-profit national trade association.

    Ms. Swenson has completed senior management courses at IBM’s executive campus and is a graduate of GE’s management and leadership program at Templeton College in Oxford, England, and corporate communications conferences in Antwerp, Paris, and London. She is a member of the SelectMinds Client Advisory Board, (selectminds.com), Shambaugh Women’s Leadership Advisory Board (shambaughleadership.com), and a Board member of the U.S. Optimist Dinghy Association (usoda.org). She holds a Bachelor of Science Degree in Broadcast Journalism and Marketing.

  • Steffan Berelowitz

    Bluetrain Mobile, CEO & Conductor

    Steffan Berelowitz is the CEO & Conductor of Bluetrain Mobile. Steffan is a serial entrepreneur, web consultant, and now train conductor. In the past 19 years, Steffan founded 3 companies in online technology, all are in business today. In ’93, he co-foundedArtNet, now artnet.com. In ’95, Steffan founded Bit Group, an award-winning New England web agency. In 2010, he co-founded Bluetrain Mobile. Personally, Steffan served as an Internet consultant to presidential candidate Sen. Bill Bradley and as a trustee of the Massachusetts Software Council.

  • Ben Gaddis

    T3, VP, Innovation and Growth

    Ben Gaddis is Vice President – Innovation and Growth at T3, where he leads the agency’s innovation group, developing emerging applications and media strategies for T3’s clients. With ten years of experience focused on technology in advertising, Ben has developed mobile strategies and programs for Coca-Cola, JPMorgan Chase, AT&T, UPS, Nokia and American Airlines.

    Ben came to T3 from Omnicom’s mobile marketing agency, ipsh, where he was Vice President and Director of Business Development. Ben also worked for T:M Interactive where he helped American Airlines launch its first mobile initiative. Ben is a co-author of Mobile Marketing for Dummies, published by Wiley and a contributor to the DigitalNEXT blog on AdAge.com. He is also a frequent industry speaker on topics related to mobile marketing and has participated in events put on by the AAAA’s and American Advertising Federation.

  • Jim Stanley

    Zoove, VP-Marketing & Product

    Jim Stanley is the VP-Marketing & Product for Zoove. Jim is responsible for all marketing and product strategy, business intelligence, professional services and customer operations for Zoove. Jim has over 13 years of experience leading product organizations for interactive media businesses, spanning strategy, product marketing, content, product and program management, operations, customer experience, and customer care.

    Prior to joining Zoove, from 2005 – 2010, Jim was Vice-President, Products for CNET.com where he oversaw every aspect of CNET’s product strategy and operations. Jim began working at CNET in 1998 and guided many different aspects of CNET’s products and businesses during his tenure, including running CNET Download.com and driving numerous mobile initiatives such as CNET’s first iPhone and Android apps. Upon CBS’s acquisition of CNET Networks in 2008, Jim also helped drive the relaunch of CBSNews.com in 2009. Jim is also the founder of Good-natured Consulting, a successful product strategy consultancy based in San Francisco, CA. Jim is an alumni of University of California, San Diego where he studied Literature/Writing and Economics.

  • Michael Long

    Rackspace, Head of Culture Branding

    Michael Long is the Head of Culture Branding for Rackspace. Since 2003, Michael Long has dedicated his career to talent acquisition. In that time, his areas of responsibility have included recruitment, management, training, strategy and employment branding in both corporate and agency environments. In 2008, Michael took a concentrated interest in the use of social media as it applies to the realm and launched his first blog, The Red Recruiter.

    In 2010, Michael joined Rackspace Hosting in San Antonio, TX to head up global employment branding initiatives. Since becoming a “Racker,” Michael launched RackerTalent.com and has brought together internal bloggers from three continents to share the authentic culture of the organization. Michael is a graduate of Georgetown University with a degree in International Relations. He has lived multiple years abroad in both Guatemala and Argentina. In his spare time, Michael enjoys guitar, photography and exploring the social web.

  • Will Staney

    SuccessFactors, Director of Recruiting

    Will Staney is Director of Recruiting for SuccessFactors. Through his consulting, public speaking engagements and training seminars, Will has helped bring success to other professionals and businesses of varying size from the individual entrepreneur to the Fortune 100 corporation. Will’s community and relationship-focused approach to business using the latest social media technology has helped businesses and individuals see results by building a closer relationship with their customers.

    Will recently held the position of Talent Acquisition Web Strategy Manager at VMware where he was responsible for building out and implementing the corporate Employment Web Marketing and Social Recruiting Strategy for Silicon Valley’s “Silent Giant”. Over the past two years will trained an entire global staffing team and implemented social media strategy and adoption throughout the organization that has dramatically changed the way they find top talent and spread awareness of their employer brand online. VMware’s social recruiting adoption and strategy, spearheaded by Will, has been said to be “leading the charge in terms of innovation, transparency and energy…and many companies have unofficially looked to VMware’s social media adoption as the role model for how they would like to invest in the future.” – Joshua Waldman, CareerEnlightenment.com June, 2011

    Will is an expert in his field and has been quoted in The Wall Street Journal, Forbes, and the cover of Silicon Valley business journal on new technologies and strategies for recruiting. He now begins a new journey as Director of Recruiting, Strategic Programs at SuccessFactors where he is responsible for driving the success of their social recruiting strategy, social media branding and strategy, employer branding, career site branding, candidate experience, adoption and development on SuccessFactors’s Recruiting product, as well as keeping up with the latest emerging social and recruiting technologies to ensure SuccessFactors is on the cutting edge.

  • Kelly Costanza

    rue21, Vice President Talent Management

    Kelly is a results-driven Human Resources Executive with over 15 years of experience in Talent Management, Recruiting, Training, Succession Planning, Performance Management, HR Systems and Executive Coaching. She works with organizations to identify the most critical Human Resources needs and executes strategies that support rapid growth, talent selection, executive development, culture change and performance improvement. Her high energy, positive attitude and thoughtful business proposals lead others to embrace change strategies necessary for strong business results. Kelly builds strong personal and professional relationships using keen interpersonal skills. In addition, she earns the trust of individuals at all organizational levels through her effective communication style which is often described as “positive and passionate”. She uses an “adapt to your audience” approach which allows her to gain respect from all employees in the organization. She is as comfortable on the Distribution Center floor unloading trucks as she is in front of the Board of Directors.

    Kelly has designed thoughtful, systematic strategies which were embraced by Top Leaders at Fortune 500 companies. Kelly’s passion is leading change by executing the right projects at the right time. She has streamlined many organizations by assisting them in seeing what projects are critical for success and what projects are non-mission critical and draining resources. While focusing on the project, she also consults organizations on the right talent needs to support specific initiatives. She can show organizations, through thoughtful analysis, the right workforce plan and the right type of talent they need. She has an uncanny ability to recognize high potential talent- what some describe as ‘‘a nose for talent’’.

    One of the most valuable contributions that Kelly makes is showing companies how to establish a Talent Management process that is connected: talent selection, performance management, training and succession planning become one seamless process. In addition, Kelly is a humble, resourceful contributor who is always willing to “roll up her sleeves” and participate in any task. Having been in the Vice President Human Resources role herself and working for CEO’s with different styles, Kelly has the ability to understand what types of challenges face HR leaders and other functional leaders.

    Understanding the importance of needs analysis and measurement, Kelly reports back to the Executive team on all HR initiatives with data and analytics that are important to them. She always provides the business case for Human Resources initiatives that have thoughtful returns on investment.

  • David Thomas

    Radian6, Director of Community and Social Strategy

    David Thomas is Director of Community and Social Strategy for Radian6. David is a marketing and marketing communications professional with more than 20 years experience, mostly with a technology focus. He is actively involved in creating practical enterprise social media strategies to support marketing and communications objectives. As Director of Community and Social Strategy for Radian6, a salesforce.com company and the leader in social media monitoring and engagement, he leads two outstanding teams in efforts to engage with, inform and learn from Radian6’s customers and communities. Radian6 creates and shares resources to help their customers better understand how social media in general and Radian6 in particular can help them meet their business objectives.

    David is also co-author of The Executive’s Guide to Enterprise Social Media Strategy: How Social Networks Are Radically Transforming Your Business.​ Before Radian6 he was Executive Director at social media agency New Marketing Labs, overseeing client relations and development of new product and service offerings for enterprise clients. Before coming to NML I was Social Media Manager at SAS, the leader in business analytics. I was responsible for global social media strategy, policy, training and coordination.

    He believes passionately that social media is helping to reveal the people behind the business, in a way that will bring benefits to everyone – companies and customers alike. He loves to talk with groups large and small about successful strategies for integrating social media in ways that make sense based on the organization’s goals, objectives and corporate culture.

  • Arie Ball

    Sodexo, Vice President of Talent Acquisition

    Arie Ball is the Vice President of Talent Acquisition at Sodexo, the leader in Quality of Daily Life Solutions with more than 120,000 employees in the US and serving more than ten million customers daily. Building on a career of operational management, Arie assumed a leadership role within human resources in 2004. In this role she leads the company’s first ever centrally managed, cross divisional recruitment organization that focuses on sourcing, attracting and recruiting top talent to Sodexo, and identifying internal employees for promotional opportunities.

    Sodexo’s Talent Acquisition Group has been widely recognized for innovative approaches to attracting, recruiting and promoting top talent. Their practices using an integrated online presence including the use of Social Media properties and Web 2.0 tools has been recognized as best in class by organizations such as Society of New Communications Research, Human Capital Institute, Corporate Leadership Council and has been featured in the Wall Street Journal, Business Week, Forbes Magazine and more. They have also been recognized by leaders of our profession and industry for innovation in diversity recruitment, college recruitment and employee referral programs. In 2010 Sodexo was named the top Corporate Recruitment organization by ERE a leading professional recruitment association.

    Arie is on the Governance Group of the Board for the Multicultural Food and Hospitality Association (MFHA) and Executive Advisory Board of the Human Capital Institute. She is also a member of the Association of Managers of Innovation, member and past committee chair with the Women’s Food Service Forum, the American Dietetic Association and WiNG, Sodexo’s Women’s Network Group.

    Arie received her BS in Hotel and Restaurant Management at University of Massachusetts and MBA at Bryant University.

    Arie invites you to connect with her on Twitter, Linkedin and Facebook.

  • Marc Hoag

    Venturocket, CEO & Co-Founder

    Marc Hoag is the CEO & Co-Founder of Venturocket. Marc is a California-licensed attorney with an econ degree from UCLA and a strong background in math, science, and classical piano. He actually can’t live without his iPhone, quotes Top Gear’s Jeremy Clarkson a little too frequently, is addicted to Quora and Y Combinator’s Hacker News, absorbs The Economist weekly, loves skiing at Sugar Bowl in Tahoe, and needs to be placed in direct sunlight.

  • Kris Dunn

    Kinetix, Chief Human Resources Officer

    Who is Kris Dunn? That’s an easy question – He’s a VP of HR type who has led HR practices in Fortune 500s and venture capital-held startups. He works for a living, and believes that the key to great business results is to get great people, then do cool stuff to maximize their motivation, performance and effectiveness once you have them in the door. He believes that all forms of HR administration should be squeezed down to the smallest amount of time possible, giving you more time to do stuff that matters.

    BOOM! If you like that description, you’ll like Kris. It’s that simple. If you need a more professional rundown, here are his stats: 3 degrees. One marriage. 2,000+ hires. 1,000+ fires. A taste for grunge music originating from Seattle.

    In addition to serving as the CHRO for Kinetix, a RPO firm for growth companies headquartered in Atlanta, Kris founded and runs two of the top blogs in the HR and Recruiting industries (The HR Capitalist www.hrcapitalist.com and Fistful of Talent www.fistfuloftalent.com) that deliver industry news and opinion to over 200,000 visitors/subscribers monthly. In addition to the blogs, Kris has as a strong social media audience (28,000 followers @kris_dunn, another 21,000 followers @fistfuloftalent) and also serves a Contributing Editor at Workforce Management magazine, where he’s written over 50 feature columns.

    That means what you see is what you get. Kris can’t hide, and if he ever pulled the blogs down, Google would probably haunt him forever anyway.

  • Cleo Stockhoff

    Verizon Wireless, Associate Director, Talent Acquisition and Assessments

    Cleo Stockhoff is Associate Director, Talent Acquisition and Assessments for Verizon Wireless. Cleo is part of the Verizon Wireless headquarters HR team, responsible for setting forth new HR initiatives across the country. She currently oversees the development, implementation, evaluation and enhancement of Verizon Wireless interview and selection process, that includes managing the performance of various standardized assessments and interview tools for the selection and promotion of Verizon Wireless employees.

  • Howard Smith

    Spotify, US Tech Recruiting Manager

    Howard Smith is the US Tech Recruiting Manager for Spotify. At Spotify, Howard leads all technical recruiting efforts in the U.S. while being responsible for the success of two tech recruiters. Prior to Spotify, Howard worked for the likes of Google as an Engineering Recruiter, Microsoft as a Diversity Technical Recruiter, and Cisco as a Technical Recruiter.

 

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