Merge Mobile into Your Business
By Geoff Peterson July 7, 2011 Filed Under: Mobile Networking
Social media is an integral part of any mobile strategy or campaign, whether it be integrating and using the proper tools all the way to real engagement with users on mobile devices such as smartphones, laptops and iPads. If you’re serious about fusing social media with mobile, consider taking a look at an extensive list in the making from Jeremiah Owyang of Altimeter Group on “Social Media Strategists“. This list was started over a year ago on Jeremiah’s blog Web Strategy and has swelled to over 500 names of social media decision makers, managers and specialists broken out by fields. Most have a hyperlink to their professional LinkedIn profiles. Using this list, you’ll be able to identify targets to reach out to, or use as resources and learn from moving forward. This list will no doubt provide you with an excellent starting point for identifying social media expertise. Some of the resources listed are also in the mobile space or hold mobile titles as well. In addition, check out the links to reports and other social media resources shared along with the list. If you’re looking for more on the association of social media and mobile, Jeff Stautz, Director of Mobile at Hootsuite, will be speaking on the topic of “Turbo-Charge Your Social Media Strategy” at the Mobile Merger online event in September.

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